we play

Our playground

  • Defining companies’ new strategic guidelines

    Media & TV

    Guidance and support in the design of the strategic thinking process and in its application to TV program planning @ scheduling, format and content.


    Guidance and support in designing a new and fully digital solution for large account mobile device fleet management.

    Implementation of an 'end to end' approach involving all the players in the value chain, including customers:

    • Definition of the strategic positioning
    • Design of the solution and its market differentiators
    • Anticipation of tomorrow customer journey and UX design
    • Steering of the design of the digital platform and its services

  • Looking at and addressing markets in a different way

    Automotive industry

    Definition, prototyping, market testing and preparation for scale-up of connected mobility services, car sharing and personal assistant for a major player in the French automotive industry.


    Ideation, prototyping and acceleration of the new services portfolio of the Strategy, Innovation & Development Department of a major player in the French transportation sector (Examples of new services: space layout, flow management, transit accommodation solutions, etc).

  • Deploying new ways of doing, thinking and behaving within companies

    Consumer goods

    Revamping of the R&D innovation model for a major French consumer goods player.

    Innovation portfolio optimisation, teams reorganisation, definition and experimentation of new ways of working in a Test&Learn mode, spread of the new model to the teams and extended ecosystem…


    As part of a transformation program dedicated towards ways of working for the global leader in Leasing, bring together and on-board the targeted population (over 1,200 people) by establishing and orchestrating a crowd-design approach on the “liberated” company.

    Cross-functional working methods, environments / support tools and management practices for the digital age.

  • Building, implementing and steering large-scale operational strategies


    As part of a vast digital transformation program, the global IMT (Individual Mass Transit) initiatives portfolio and governance were refined, journey and services were tailored and scaled by:

    • Omni-channel customer journeys creation and UX approaches
    • Agile approach at scale in a multi-site context. 
    • Design of a large-scale business transformation and implementation of the approach.

we do

Our approach

Transforming the traditional and historic product-centric sales model into an “integrated solutions” sales model, combining products, software and digital services – support for the team responsible for Innovation and Offer Launches.

Redefining the sales forces positioning towards a customer advisory and set-up assistance role, and co-designing the sales support tool. 16,000 sales people.

Supporting the design of a strategic digital asset aiming at unifying the B2B customer experience: product positioning and strategic vision, short-cycle prototyping and teams on-boarding through a user-centric and agile approach.

Steering a system in close collaboration with executive member of some the largest French organizations: “Getting in the ring with them”.

Working with the management team of a business worth 4 billion to make their yearly global meeting gathering the 500 top leaders not only a rich, productive and engaging experience, but also a strong opportunity to accelerate strategic challenges.

Involving the entire ecosystem of a major program to rethink the strategic orientations and priority portfolio for the year, based on field experience, for a major player in the energy sector. Structuring of the different cooperation models required for their implementation.

Accelerating the production of an offer, taking into consideration all its industrial components, from central R&D to local business, by enabling 500 company leaders to experience the value proposition, understand the operational challenges involved in its worldwide implementation and refine its rollout roadmap.

Setting up and running the Strategy, Innovation & Development Department Lab of a major french public company within the mobility sector.

  • Banque BNP Paribas
  • Capgemini
  • Covea
  • Covivio
  • Crédit agricole
  • EDF
  • France Télévisions
  • Imerys
  • La poste
  • L'oréal
  • Michelin
  • Ministère de l'intérieur
  • Orange
  • Pole emploi
  • RATP
  • Renault
  • Schneider Electric
  • SNCF
  • STMicroelectronics
  • Total
  • Transdev
  • SNCF Réseau
  • Bulgari
  • Chanel
  • Moet et Chandon
  • Ruinart
  • Pomellato